Casestudy Title
2023 / Branding / Packaging / link@link.com
We do things a bit monke' around here.
Monkey Business is a San Luis Obispo-based surfboard repair shop run by a mixed bag of surfers who balance good times and craft. This rag-tag team was looking to expand their business and begin selling a surfboard repair kit.
I was brought in to create a new brand identity that reflected the vibrant personalities of this group, packaging that aligned with the brand, and keep the good times flowing.
The Problem
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The Solution
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Collaboration
Agency / Barretto
Creative Director / Steve Barretto
Project Manager / Jeff Plank
Designer / Milton Cheng
Designer / Nick Kain
Designer / Andy Vera
Color Specialist / Patrick Dantino